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we at pur’ple are advisors, purpose-builders, people evolutioners, impact makers for a better world.

we are the core of an ecosystem that exists to build solutions that make you achieve your purpose through people.

we are obsessed about designing and implementing solutions that bring true meaning and purpose to you and your teams.

we take inspiration out of the people we work with: innovators, thought leaders, creators and business challengers, people who want make a difference for others.

we believe we can help you achieve your purpose.


we have come together to impact and help others transform into better individuals, communities, teams and organizations. we strive to make society a 'purposeful and better place'.

we fundamentally believe that high levels of human performance, creativity and fulfillment only come with individual engagement and a concrete sense of purpose.

thus, to help organizations realize their missions and be better than their competitors, we need to help them deeply transform to enable them not only to connect the mind but also to reach for the heart.

our values

be true
be the other
be different
be curious
be more

what we do

we work with individuals, communities, teams and organizations that want to find their true purpose, evolve and have an impact in the world.

what we do


we work with you to find true purpose and create meaningful experiences, built to last.
... bring people in
... challenge assumptions
... foster new mindsets
... influence alternative futures
... rewrite the narrative
and this is just (y)our starting point

what we do


we create new ways of doing, out of the old. we simplify.
... drive innovation
... be the transformers
... push forward
... be ahead
... look into new horizons
this will be (y)our next step

what we do


we ignite the energy that shakes (y)our worlds.
... move the people
... act
... spread the word
... reach next levels
... make the difference
enjoy the ride!


that are shaping us. check what transformation looks like.
raising productivity and engagement in dental services
achieve business goals putting people first
building careers in the road to mindful success
empowering leadership to implement business strategy
developing a connected society through culture & values
when talent fuels organizational purpose
managing change towards a purposeful future
workforce planning meets purpose

ready to spread the movement?

we’re eager to make the movement grow!
share your challenges or questions and we’ll be happy to start a new story with you.

+351 211 354 493 | Rua do Açúcar, 76, Armazém 29 Lisbon, Portugal
At pur’ple, we respect your privacy and we thank you for trusting us. This website allows the use of cookies, so by continuing, you agree to our use of cookies. If you don’t want to accept cookies, find out how to manage them following the instructions below.

More info, please read our pur'ple Global Privacy Policy as follows.

pur'ple Global Privacy Policy

Within the scope of its activity, PRPL, Lda. ("PUR'PLE") provides its clients (the "Clients") with management consultancy services to companies, organizations or individuals, including planning, organization, control, management, process design and implementation, reorganization of companies, human resources management, including, social and demographic studies, human dimensioning, definition and evaluation of performance, compensation, evaluation and, individual and leadership development, training, internal communication, licensing and integration of computer systems (software) and technologies to support the implementation of solutions (the "Services").

PUR'PLE is strongly committed to the protection of personal data of those who benefit from its Services, and hereby intends to inform through this privacy policy (the "Policy"), in a clear and transparent way, among others, the purposes of the collection of the personal data of its Clients, as well as the way they are processed (i.e. collection, storage, processing, transmission and disposal), ensuring that the data is collected, shared and saved taking as a reference the best practices in the field of security and protection of personal data.

It is extremely important that you read this Policy with due attention and fully understand its scope. Should you have any questions or concerns regarding this Policy, please do not hesitate to contact through the channels identified in section 5. below.


  1. Controller of the Personal Data Processing

The entity responsible for processing personal data is the company PRPL, Lda. registered under the single identification and legal person number 514834242, with registered office at Rua do Açúcar, n. º 76, Armazém 29, 1950-009 Lisbon (the "Controller").


  1. Purposes of Personal Data Processing

The Controller, within the scope of its activities, processes personal data for the following purposes (the "Purposes"):

  • Execution of the contracted services (including by video conference), assistance and customer support;
  • Management of the contractual relationship, including the invoicing for the Services;
  • Compliance with legal obligations before authorities or other relevant public entities;
  • If we have obtained the Customer's consent, the data may be used for quality surveys of the Services provided, sending of newsletters, sending of promotional material (promotions and offerings of products and services) and invitations for events, as well as for direct marketing purposes.


  1. Personal Data

In this Policy, the term "Personal Data" means the set of information that relates to the Client and that allows us to identify, directly or indirectly, the Client, and may include identification data (name, taxpayer number, ID, date of birth, nationality, birthplace, gender, marital status); contact data (e-mail, address, telephone); and other personal data that may be collected should it be deemed necessary for the Purposes of the processing.

The Controller is not accountable for the truthfulness, omissions, inaccuracies and falsehoods of the personal data transmitted to it.

The personal data collected may be processed by computer and in an automated or non-automated way, guaranteeing in all cases strict compliance with personal data protection legislation.


  1. Retention of Personal Data

Where there is no specific legal requirement for a maximum period of retention, the data shall be retained for the time necessary for the Purposes for which they were collected.


  1. Rights of the Data Subjects

The data subjects shall have the right, at any time, to access their personal data and to request for their rectifying, erasure, portability, restriction and to oppose to the processing.

Personal data subjects are entitled to withdraw their consent at any time. The withdrawal of consent does not compromise the lawfulness of the processing carried out on the basis of the consent previously given.

The exercise of any of these rights shall be done, in writing, through communication addressed to the Controller, either to the address of its registered office located at Rua do Açúcar, n.º 76, Armazém 29, 1950-009 in Lisbon, or to the following e-mail:

In addition, the personal data subjects will always be able to file any complaints they deem necessary with the competent authority (currently the CNPD – Comissão Nacional de Proteção de Dados).


  1. Security in the Processing of Personal Data

The Controller is committed to ensure the security, integrity and availability of personal data of its Clients. To this effect, it has adopted the following measures:

  • Antivirus, firewall and anti-malware software;
  • Differentiated access profiles according to the function/position of the person accessing the information systems;
  • Access to information systems through username and a personal and non-transferable password;
  • Implementation of password quality rules;
  • Detection of unauthorized access to information systems and physical facilities;
  • Elimination of user profiles that terminate their relationship (labor or others) with Clients, as well as all privileges or access rights granted to such users;
  • Execution of periodic backups; and,
  • Execution of periodic intrusion tests.

The Controller informs that these security measures will be reviewed and updated according to the needs and requirements of these matters.

Should a breach of security occur for any reason, which causes accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access to personal data, the Controller undertakes, in accordance with applicable law, to notify the competent authorities without undue delay and, whenever possible, within 72 hours of becoming aware of such an occurrence. 

In addition, and under the terms referred to in the previous paragraph, the Controller undertakes to report the violation of personal data to the respective subject.


  1. Communication of Personal Data to Third Parties

Whenever, in the context of its Services or the Purposes described in this Policy, the Controller shares Client's personal data with subcontracted third parties, it undertakes, under the terms of the contracts to be signed with them, to adopt the necessary and appropriate measures in order to ensure that all entities, that have access to such personal data, offer high guarantees of security, limiting the communication of personal data to the minimum required.

Where necessary, and in connection with the employment of third parties by the Controller, personal data may be transferred outside the European Union under the terms and conditions permitted by the applicable law.


  1. Policy Changes

The Controller reserves the right to make changes to this Policy at any time, and such changes will be duly published on the website.

Cookies Policy In order to guarantee a unique and personalized experience, we need to remember and store some information about how you navigate in this website. Here you can see in detail how, when and why we use cookies in our website. 

What are cookies?
Cookies are very small text files that are stored on your computer when you visit a website. We use cookies for a variety of purposes and to enhance your online experience on our website. You can change your preferences and decline certain types of cookies to be stored on your computer while browsing our website. You can also remove any cookies already stored on your computer, but keep in mind that deleting cookies may prevent you from using parts of our website.

What type of cookies do we use and why?

  • Strictly Necessary Cookies | Required to enable you to move around the website and use its features.
  • Session Cookies | Record information about the choices you have made and to allow us to tailor the site to our users; for example, to remember your language or region. This information is usually anonymized and is not used for any other purpose.
  • First-Party Cookies | We or our service providers also use analytic services to help us understand how effective our content is, what interests our users have, and to improve how this website works. In addition, we use web beacons or tracking pixels to count visitor numbers and performance cookies to track how many individual users access this website and how often. This information is used for statistical purposes only and it is not our intention to use such information to personally identify any user.
This website does not use Third-Party Cookies to deliver targeted advertising to website visitors.

Please contact us if you would like more detailed information on the cookies we use.

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